Title Interactive Strategic Management Methodology for improvement of agricultural entrepreneurship in Central-Eastern Europe
Project Number 2011-1-PL1-LEO05-19891
Product Supporting farmers in making strategic choices. The method and implementation of Interactive Strategic Management in Lithuania, Poland and Slovenia
Title Supporting farmers in making strategic choices. The method and implementation of Interactive Strategic Management in Lithuania, Poland and Slovenia
Product Type material for open learning
Marketing Text A main dissemination product of the Leonardo da Vinci ISM project involves producing a book which describes the method of interactive strategic management, the role of the facilitator and the main items of the web application of this web-based tool. At the same time, this book presents the results of the ISM trainings using the ISM method.
Description The project content and the participating institutions and associations from the four countries are presented in the first introductory chapter, as well as the principles behind the Inter¬active Strategic Management method. The set-up of interactive strategic management trainings is described in the second chap¬ter. In the third chapter, selected dairy farmer cases from all three countries and also farmer-student cases from two countries are presented, along with some interviews of participating farmers with businesspeople from other sectors so as to learn from each other’s views. The fourth chapter deals with the training results, i.e. strategic choices, critical success factors and the learning pro¬cess. In the fifth chapter, an analysis is presented of the effect of the ISM trainings on the participants self perceived competen¬cies and entrepreneurial features. The final sixth chapter presents concluding remarks, as drawn by the project team.
Target group We dedicate this book to those farmers who would like to improve their entrepreneurial skills and observe some positive examples of their business colleagues; vocational teachers and agricultural advisors who deal with teaching and advising farmers in the strategy-building process and entrepreneurship; scientific workers to observe the transfer of the innovative methodology; policy makers who may wish to use this approach to stimulate the process of the strategic development of the farming sector; and to all other interested stakeholders who may benefit from the method, tool and new approach.
Area of application Agricultural consultancy, extension, vocational trainings, agricultural production,