Project Number 2011-1-HR1-LEO05-00827
Project Type Projets de transfert d'innovation
Marketing Text Le projet vise à contribuer à une augmentation de la compétitivité des PME sur la scène internationale grâce à l'utilisation des technologies innovantes telles que l'e-learning pour former le personnel des PME dans le commerce étranger avec une étude prospective européenne.
Along with globalization the markets are becoming more competitive especially in international trade where SMEs are forced to improve their capacity in order to be survive in the long run in a dynamic environment. International trade support services provided by intermediary business support organizations need to adapt their current range of services to take account of these demands, by training SMEs to fulfill aspects of international trade independently and confidently. The project aims to contribute to an increase in SMEs competitiveness in the international scene through use of innovative technologies such as e-learning to train SMEs staff in foreign trading with a European prospective, combining relative strength brought by each partner country organisation. Objectives of the project include; i) increasing capacities of SMEs staff to an average level compatible with the established enterprises from EU 15 with regards to the foreign trade capabilities, ii) development in emerging Central and Eastern European economies necessitate international trade in order to generate capacity in the region, spawning the need to minimize identified training gaps in exportation across partner countries. Similarly, the gap between regions in individual partner countries shall be addressed, iii) generate dialogue among the trainers from partner countries, and iv) transfer best practices and expertise between the below partners.
The consortium has mobilized the necessary and required sets of skills to perform its intended project and to meet the aims of the project, namely to propose a comprehensive and integrated approach to train the managers to achieve know how as export managers within touristic SMEs on the basis of an interactive learning and simulation framework through the creation of training documents. For that reason, the consortium consists of SMEs, private companies and two public bodies,assuring a multi-actor and transnational partnership and a high quality implementation of the activities.
The tangible outcomes of the project are a multi language e-learning modules and other training materials to be published on project web site enriched with the latest solution in terms of interactive learning solutions (simulation tools, interactive games, online tests for assessments), CD-ROMs, promotional materials for meetings, reports on analyses to be carried out prior to the launching of the testing phase of the project, visibility materials connected to the activities of the project. All the existing material and the new one adapted and created will be provided in the all national language of the partner fostering this way the wider dissemination of the products realized. The intangible outcomes are the training of export trainers, the improved capacity in exports. Multiplier brought about by dissemination of this innovative training methodology to the potential users.
In two years of implementing project, activities and results will be as follows:
WP1 Project Management
- 4 Partner's meetings
- daily management and coordination of project
- Result: Management, monitoring and evaluation system in the technical, administrative and financial field
WP2 Methodological framework - the aim is to establish a methodological framework based on analysis of the results intended to be transferred and the design of the new tools that can be developed in order to perform the corresponding framework
- Result: Partner's handbook and Methodological Framework
WP3-Analysis of need
- Identification of information needed as well as knowledge and training needs of managers of SMEs regarding the export. The main skills needed for this type of role will be analysed, in order to reach an optimal management of relationships as well as the main deficiencies existing in this field and training needs.
"Training Needs Analysis"
Results: Needs Analysis Report
WP4 and WP5 Development of training and support content - To adapt the already existing material from previous project and to explore different materials and contents from the partners regarding the export management. Also to explore different support materials and contents regarding export management
Results: MAp of existing materials and new content, Map of support materials
Result: Translation of materials, first of all - on line glossary
WP7 Development and maintenance of the e-learning platform
- E-learning system will be created, which will consist of: The knowledge base, a self diagnostic tool, training area, support tools, an interactive area
Results: Project website, Beta version and later final version of the e-learning system
- assessment, testing and validation of the entire project e-learning system
Result: A high quality tuned e-learning system
WP9 Pilot test
- The aim is to test and evaluate the materials adapted
Result: Pilot test evaluation report
WP10 Dissemination and Valorisation and WP11 Exploitation
- awaireness raising tools will be implemented
Results: Dissemination Plan, Press Articles, public presentations, project leaflets, CD-ROM
- Exploitation and valorisation plan will be elaborated, that gathers the materials and the self-learning system sustainability in the area of influence of each partner
Results: Exploitation plan
Utilisation et diffusion de résultats
Formation tout au long de la vie
Entreprise, TPE, PME
Formation ouverte et à distance
Activités de Services Administratifs et de Soutien
Activités Spécialisées, Scientifiques Et Techniques
Information et Communication
Matériel pour l'enseignement
Procédure pour l'analyse et le pronostic des besoins de la formation professionnelle
Enseignement à distance
Product information The tangible outcomes of the project are a multi language e-learning modules and other training materials to be published on project web site enriched with the latest solution in terms of interactive learning solutions (simulation tools, interactive games, online tests for assessments), CD-ROMs, promotional materials for meetings, reports on analyses to be carried out prior to the launching of the testing phase of the project, visibility materials connected to the activities of the project. All the existing material and the new one adapted and created will be provided in the all national language of the partner fostering this way the wider dissemination of the products realized. The intangible outcomes are the training of export trainers, the improved capacity in exports. Multiplier brought about by dissemination of this innovative training methodology to the potential users.