Title International Trade e-Learning Suite for SMEs - Transfer Project
Project Number 2010-1-TR1-LEO05-16751
Product Export Simulation Game
Title Export Simulation Game
Product Type open and distance learning
Marketing Text The Export Simulation Game allows users to learn foreign trade management by playing taking into account all possible risks and variables in the international competition environment.
Description The InTeLS-TR Export Simulation Game is a highly interactive and multi-faceted resource which aims to contribute to the managerial skills of exporters in an applied environment. The game is based on the scenario of a small company that wishes to start exporting. The objective for the player is to make key critical decisions ranging from product choice to target market, product quality and positioning, promotional activities, and competitive pressures within the game in order to trade successfully internationally. The main objective of the game is to train the player about the various issues associated with international trade in a context which is true to life while running a business. The game complements the InTeLS-TR Foreign Trade Guide and Foreign Trade Training Animation by helping learners to identify particular areas where they may have lack of knowledge. Having identified the 'lack of knowledge' subject, they will then be able to find the relevant subject material through the Guide or the Animation. The fact that the game can be played repetitively through-out the learner’s learning phase and that it allows players to test their new found knowledge in the context of the game motivates them to “learn by playing” in an entertaining, flexible and true to life setting.
Target group International trade staff of SMEs, University Students
Area of application
Product Languages Turkish