Title Common Integrated Management e-Learning System for the development of professional competition skills in the small scale urban commerce in European dimension
Project Number DE/11/LLP-LdV/TOI/147431
Product Questionnaires (Pre-,Post-) for market analysis
Title Questionnaires (Pre-,Post-) for market analysis
Product Type evaluation methods
Marketing Text Questionnaires for performing the need analysis. The need analysis was performed at min. 30 retail stores for every participating country.
Description To facilitate the definition of the user requirements, the consortium prepared a questionnaire that aimed primarily in collecting information about the existing organizational and technical contexts as well as future requirements in a systematic way focusing on certain areas of special interests and investigating details to the extend needed. The target groups were clearly identified and the objectives from the questionnaires were clearly explained to the partners. The focus of the questionnaires was adapted based on the decisions taken for the development of the training material.
Target group Small retail shops in urban regions
Result For each participating country the questionnaires were developed in the native language.
Area of application Used for performing the interviews at retail stores.