Title JobCreator International Network and Web Services
Project Number 2009-1-IT1-LEO05-00185
Product Specific marketing (dissemination), business instruments and educational support
Title Specific marketing (dissemination), business instruments and educational support
Product Type distribution methods
Each partner contacted professional training organizations as well as employment agencies and temporary work agencies for the experimentation of the JobCreator system.
Promotional material was produced and networking activated through mailing and through the most used Social Networks.
A number of seminars took place in the countries taking part in the project.
1. Development of specific tools for the marketing business and plans (dissemination).
a) Flyers, advertising, presentations
b) Standard contracts, payment procedures etc.
2. Active implementation of the JobCreator system at regional and national level (IS, IT, ES, RO), through various channels and networks:
c) Presentations, conferences and seminars
Standard promotion was carried out with the addition of new technologies such as Internet and Social Networks (there is a JobCreator group on Facebook).
Target group direct beneficiaries (students and people searching for a job, VET organizations, public and private job matching services, public bodies...) and wide public
Result The project involved 25 key operators and stakeholders from regional and national public and private job agencies (IS, IT, NL, ES, RO). At least 5 organisations from each country were part of the regional and national network taking part in the project
Area of application
The main results of marketing plans lied in the adaptation of the JobCeator system in the national contexts and in relation to the marketing approach, the characteristics of the labour market and in the professional training systems analysed in the national marketing plans of each partner country.
Each partner has developed marketing strategies and plans at regional and national level