Title GENDER-IT "Fostering Gender-Mainstreaming in VET for the ICT Sector "
Project Number 142701-LLP-2008-CY-LEONARDO-LNW
Product Press Releases
Title Press Releases
Product Type distribution methods
Marketing Text The project Press Releases constitute one of the most important dissemination tools of the project. Through the press releases the consortium distributes all latest developments regarding the project.
Description The press releases are created in all consortium languages and distributed in more than 30 countries around Europe to a total number of recipients that mounts approximately to 3000. The press releases are also uploaded to the project website.
Target group European and international networks, stakeholders, Ministries responsible for mainstreaming of gender equality and diversity in employment policies, Chambers of Commerce as well as Women’s associations, ICT Companies and trade unions in partner countries.
Result The press releases are successfully distributed to more than 3000 people in 30 countries through a sophisticated contacts database that keeps on growing.
Area of application The press releases are usually sent out on the grounds of several important occasions in order to promote in the best possible way the project deliverables.