Title Quality & Innovation in Vocational Training for Enterprise Cultural Heritage management
Project Number 504470-LLP-1-2009-1-UK-LEONARDO-LMP
Product Literature research report on ECH Management
Title Literature research report on ECH Management
Product Type others
Marketing Text Broad literature research on topics related to Enterprise Cultural Heritage management: heritage marketing, enterprise culture, industrial museum, family business, business and marketing cultural differences among EU countries, archival techniques/standards, known case history.
Description The report presents the literature on ECH Management covering- Enterprise Cultural Heritage (ECH) as an asset in the company context; benefits of ECH Management in product development; ECH management in brand building and marketing; benefits of ECH Management in HR; overview of ECH management related training in the UK, Greece , Italy and Finland; summary of national results; literature.
Target group All those interested in the MNEMOS project and those interested in Enterprise Cultural Heritage.
Result Literature Review Summary of ECH Management Related Training in the UK, Greece, Italy and Finland available for download.
Area of application
Product Languages English