Title LEGEND - Leverage knowledge for sustainable innovation and growth
Project Number 2013-1-SK1-LEO05-06361
Product Press releases
Title Press releases
Product Type others
The significance of each press release differed. The first press release presented shortly the project launch, therefore described the consortium, timeframe and expected project outcomes and it impacts. Since the intellectual capital methodology is a novelty in the Slovak context, the press release summarized its main aspects and advantages.
The second press release was published together with the Training of trainers. With a project being halfway through implementation, the already completed results and planned trainings were presented. It was necessary to trigger an interest of the target groups – SMEs and their partners.
With the project concluding in October 2015, the third press release reviewed the project progress, its main outcomes and achievements. In addition, it acted as an invitation for participants and media to take part in the final conference held in Košice.
Altogether three press releases were concluded by the project coordinator – Centire.
The first press release was developed in Slovak and English languages shortly after the project launch in November 2013 and distributed to all project partners. The press release presented the basic information on the project – timeframe, expected outcomes and project consortium. The press release was published on the project website.
The second press release was issued in connection with the Training of trainers (December 2014/January 2015).
The third press release was conducted before project conclusion and final conference (October 2015).
Indirect beneficiaries include:
- Small and medium-sized enterprises
- Partner institutions of SMEs involved in innovation and R&D activities / academic institutions
- Professionals working with SMEs and interested in innovation and R&D support, comprising the existing or potential trainers, consultants, academics, etc. who could later use the skills in further training of SME managers or their partner institutions engaged in R&D activities on intellectual capital management.
- Public bodies at regional and national levels
- General public
Area of application