Title Introducing Marketing Principles in the Agricultural Sector - FARM INC
Project Number 2013-1-IT1-LEO05-03986
Product R15 Final version of the training tool MTTM (in English and the languages of the target countries) (M23)
Title R15 Final version of the training tool MTTM (in English and the languages of the target countries) (M23)
Product Type open and distance learning
Marketing Text Creation of the final version of the platform aimed to the self-learning of agricultural entrepreneurs as well as for VET trainers usage as supporting material.
Description Piloting results were analysed and changes were performed to the BETA version of the training tool, expecially referred to those suggestions shared among all Countries.
Target group Farmers, agricultural entrepreneurs, VET trainers and any other stakeholder in agricultural sector.
Result A reviewed version of the platform was created taking into account the results obtained during the piloting section, in order to meet the emerged suggestions coming from participants.
Area of application Self-learning, professionals training, study visits, case studies concerning rural branding and marketing of agrifood products.