Title Introducing Marketing Principles in the Agricultural Sector - FARM INC
Project Number 2013-1-IT1-LEO05-03986
Product R08 4 Focus group meetings in IT, EL, LV with conclusions
Title R08 4 Focus group meetings in IT, EL, LV with conclusions
Product Type others
Marketing Text 4 focus group meetings with representatives from the specific occupations, farmers, associations, organizations and VET experts in EL, IT, LV took place in order to identify the need of the identified target groups.
The focus groups implemented lead to the specification of the current training needs of the target groups in regards to the tools and methods to be transferred. The specific objectives were to ascertain and further elaborate user
needs in each country. During the meeting the overall plan for the implementation of the project was presented and feedback
Target group Consortium, funding agency, target audience general audience.
The focus groups facilitated contacts with employers that are willing to participate in the training program and to reach potential training program participants.
Reports regarding each focus group are uploaded in this section.
Area of application Information and communication, Consortium