Title Boat Dismantling Insight by Generating Environmental and Safety Training
Project Number 2013-1-ES1-LEO05-67616
Product Project Publicity Materials
Title Project Publicity Materials
Product Type others
Marketing Text The branding and the brochure disseminate project-related information to target groups and to a wider audiences. It helps to raise awareness on the importance of addresing end-of-life recreational craft related matters and on the importance of both increasing the competence levels of RC dismantlers and increasing awareness among recreational craft owners.
The design of the branding of the project has been done including the following:
- Project logo.
- Templates for documents and powerpoint presentations.
The design and the production of a promotional brochure with web connector has been done as a dissemination tool also aiming at increasing traffic into Boat Digest website (the brochure is available for download in the project website).
5 Boat DIGEST newsletters (reaching 132) have been issued since the begining of the project. These have been one of the key dissemination materials used by the project consortium in order to inform target groups about the work carried out within the project. Boat DIGEST newsletter reaches 140 recipients. In addition to this, the European Boating Industry newsletter has included information related to Boat DIGEST in 14 different issues. EBI newsletter reaches 613 people gathering private and public stakeholders related to the boating industry.
Press releases have been issued since the beginning of the project. 10 articles have been published in different means (such as EBI presss, Boating Business, IBI, Yacht, among others).
The project website has been described as a separate result (result number 3).
A target group database was created at the beginning of the project and has been updated throughtout the project with new contacts made and new requests received from stakeholders.
In the project document of work, the date of availability of this result indicates 12-12-2013, but the availability date included in this report has been changed to 30-09-2015 since some materials (such as press releases) have been issued until the end of the project.
Target group BOAT DIGEST partners and advisory board, recreational craft owners, dismantling-related workers, marinas, recreational craft associations, boat builders, truck/vehicle dismantlers, local/regional/national governments, NGOs, National Agency, European stakeholders.
Area of application