Title Methods for teaching foreign languages
Project Number 2013-1-FR1-LEO05-47980
Product Facebook page
Title Facebook page
Product Type website
Marketing Text we have created a facebook page to create awareness of the project and to disseminate the results and create an audience and attract new members to our groups. The facebook page has generated a total of 114 page likes, a total post reach of 344, 68 people are engaged in our page and 141 post clicks.
Description The page has successfully generated a group of to date 117 followers (page likes), and the project updates are reaching out to these and their friends.
Target group Vocational education, tourism, language sectors
The page has been used for dissemination of project results and happenings, we have reached a group of followers, who can read about the project.
ETI has included their own employee, responsible for marketing on facebook to help us add more information to the page. Not all partners have been as active as we would like to share and like the page, this will be discussed at the next partner meeting, as well as it was a topic at the previous meeting, which resulted in ETI involving their employee in the Facebook work. We have also experienced, that although we have reached 117 likes at this point, this is not very much, and that we would like to reach out to many more. One discussion by email with partners, has been that the students who take part in the training courses can be asked to like our page after the course, in order to keep up with any development on the methods, project or language teaching inspiration in general. By catering to the needs of the teachers, ie also posting interesting anecdotes about languages, teaching and linking to interesting sites, we reach a larger audience, and even get likes from people from outside our own immediate network, and keeps us from posting monotonous information like now we are translating this manual, now we are translating that manual. These type of updates will most likely result in people finding it uninteresting and will unlike us, so we loose followers.
Area of application The page is updated at least once a month
Product Languages English